Simple 5 step process to writing great content which can be used for your blog, email newsletter or social posts…
1 – Find a topic (attention grabber). Follow industry-specific blogs and pick a topic you like and can easily write about without any research.
2 – Write down the key points (tips, steps, reasons, etc.) you have relevant to that topic. Shoot for at least 3. You don’t need to cover every point, so generally, 3-5 is great.
3 – Make the key points good sub-headings (mini attention grabbers)
4 – Write a paragraph or two of content for each key point. Write freely, speak in your own voice. Use your own knowledge.
5 – Proofread, edit and SEO optimize your content.
BONUS TIP – Add value, don’t sell. But do include a call-to-action at the end of your content.
Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® – voted one of the Nation’s Best Places to Work by Glassdoor in 2016, 2017, and 2018!
Marketing 360® Website: https://www.marketing360.com/
Madwire® Website: https://www.madwire.com/
Follow JB Kellogg’s Leadership Content: