RESOURCES & LINKS:
How to Rank #1 on Google for the World’s Most Competitive Keywords (video): https://youtu.be/_3PSOO-8gqU
How to Find the Right Keywords to Rank #1 on Google (video): https://youtu.be/FyO0oLxiNgQ
So, here’s a little secret, instead of trying to find new keyword opportunities to rank for, all I do is find whatever keywords already ranked for even if they’re small, and find other long tail variations of that same as that keyword, and generate more traffic by going after that term as well.
Here is what I mean:
If you already rank for the term dog food, and you’re getting a lot of traffic for it, Google will easily rank you for all the other long tail variations for dog food.
The reason being, is it’s harder to rank for the head term than it is to rank for the long tail variation.
And even if the majority of your traffic comes from a long tail term like how to become rich.
There’s still a lot of other long tail variations even of that word.
Such as, how to become rich on the internet.
How to become rich through social media.
So what I want you to do, Step 1.
Head over to Ubersuggest, type in your domain.
When you type in your domain, it’ll show you something called Top Pages.
These will show you all the pages that are driving your traffic, and the keywords that are driving your rankings.
The next step, I want you to take is now go login to Google Search Console.
Again, it’ll show you all the terms that you’re already ranking for.
After you do that, the next step that you need to take is head back over to Ubersuggest and type in those exact phrases that you ranked for.
Ubersuggest will show you Keywords Ideas report that shows you all the long tail variations of that term.
You’ll find that, if you rank for the head term, there’s a ton of other long tail terms that make up a lot of traffic.
Maybe not the same amount, but they may make up one-tenth of traffic, one-twentieth of traffic, even one-fifth of traffic.
But if you combine all of those terms eventually it’ll add up to a ton of traffic.
More than even the head term.
The next thing you need to do, take those terms.
Go back to the page that’s already ranking for the head term and adjust your content.
Include all those terms.
Re-write the content.
Make sure you’re providing value.
You’re going so above and beyond people like, “Oh, my God! This is the best page ever for dog food! It shows me how to feed my dog.
Shows me what kind of food to pick for them.
How to pick food if they’re gaining too much weight or they’re losing too much weight.
How to make them more fit and muscular.
It breaks everything down.”
So that way no one else needs to read any other article on dog food.
What you’ll find is, after you do that, within 30 days, you’ll notice that, that page will rank higher in Google for all the long tail variations.
Because once you rank for the main head term, it’s super easy to rank for all the long tail variations.
Because the head term is the hardest one to rank for.
Google naturally just pop you for all of the other ones within 30 days.
That’s the simple hack that I took to every single one of my pages on NeilPatel.com
Now, I have over 2,000 articles.
That’s right over 2,000 blog posts.
I’ve done on every single one.
That’s why I have over four million visits a month.
And that’s what you need to do to drastically grow your traffic.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
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